Legal

Terms and Conditions

Effective Date: 01 July 2026 · Version 1.0

PREAMBLE

These Terms and Conditions ("Agreement", "T&C") constitute a legally binding contract between Sonasetu Services Private Limited ("Company", "Sonasetu", "Platform", "We", "Us", "Our"), a company incorporated under the Companies Act, 2013, with its registered office at 33, Durgma Tower, T.N Road, Lal Bagh, Lucknow, Uttar Pradesh - 226001, and each individual or business entity ("User") who accesses, registers on, or transacts through the Sonasetu platform, accessible at www.sonasetu.com and any associated mobile or web applications.

Sonasetu operates as an intermediary digital ecosystem that onboards verified local jewellery retailers ("Retailer Partners" or "Retailers"), enables them to build and manage digital storefronts, and connects them with prospective buyers ("Customers") seeking authentic, transparent jewellery purchasing experiences. Sonasetu also facilitates a one-year product insurance arrangement through its insurance partner, Olocker, for eligible jewellery purchases made through the platform.

BY ACCESSING, REGISTERING ON, OR USING THE SONASETU PLATFORM IN ANY MANNER, YOU CONFIRM THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS AND CONDITIONS. IF YOU DO NOT AGREE, YOU MUST IMMEDIATELY CEASE USE OF THE PLATFORM.

SECTION 1: DEFINITIONS

For the purposes of this Agreement, the following terms shall have the meanings ascribed below:

"Platform" means the Sonasetu website (www.sonasetu.com), mobile application, and any affiliated digital properties.
"Customer" means any individual who registers on the Platform to discover, compare, or purchase jewellery from Retailer Partners.
"Retailer" or "Retailer Partner" means any jewellery business entity that applies for and is approved for onboarding onto the Sonasetu Platform.
"Digital Storefront" means the virtual store created and managed by a Retailer on the Platform, showcasing products, pricing, and making charges.
"Making Charges" means the fabrication or craftsmanship fee levied by a Retailer on jewellery items, as displayed on the Digital Storefront.
"Transaction" means any confirmed purchase of a jewellery product facilitated through the Platform between a Customer and a Retailer.
"Olocker Insurance" means the one-year product insurance coverage arranged by Sonasetu through its partner Olocker for eligible jewellery purchases.
"User Data" means all personal, financial, and business information collected from Customers and Retailers during registration and platform use.
"Listing" means any jewellery product or design uploaded by a Retailer to their Digital Storefront.
"Account" means the registered profile of a Customer or Retailer on the Platform.
"Indicative Gold Rate" means the per-carat / per-gram gold rate displayed on the Platform, which is sourced from a third-party publicly available market data source (presently Moneycontrol) and is displayed for reference and estimation purposes only.
"Estimated Price" means any price, price range, or value displayed on the Platform for a Listing which is computed using the Indicative Gold Rate, and which is an estimate at the time of viewing or booking only and NOT a binding offer, quotation, or final price.
"Booking Slot" means a request made by a Customer through the Platform to view, reserve, or visit a Retailer for a particular jewellery product at a particular date/time, which is an appointment request only and NOT a confirmed sale, a reservation of stock, or a guarantee of product availability.
"Stock Availability" means the availability status of a jewellery product as declared, uploaded and maintained by the Retailer on its Digital Storefront, which is the Retailer’s own representation and is not verified by Sonasetu.
"Final Price" means the price actually payable for a jewellery product, as computed and confirmed by the Retailer at the time of purchase on the basis of the gold rate prevailing at that time.

SECTION 2: ELIGIBILITY AND REGISTRATION

2.1 Customer Eligibility

You must be at least 18 years of age to register as a Customer.
You must possess valid legal capacity to enter into a binding contract under the Indian Contract Act, 1872.
Registration requires submission of accurate personal details including full name, mobile number, email address, and such other information as the Platform may require.
Sonasetu reserves the right to verify Customer identity through OTP, government-issued ID, or other KYC mechanisms at its discretion.
A Customer Account is personal and non-transferable. Sharing login credentials is strictly prohibited.

2.2 Retailer Eligibility

Applicants must be a duly registered business entity under Indian law (Proprietorship, Partnership, LLP, Private Limited Company, etc.) engaged in the business of jewellery retail.
Retailers must possess a valid GSTIN, shop registration or trade licence, and such other documentation as Sonasetu may require.
Retailers must provide accurate business details including firm name, registered address, proprietor/director information, PAN, GSTIN, bank account details, and contact information.
Sonasetu reserves the right to reject, suspend, or terminate any Retailer application or account at its sole discretion without providing reasons, particularly where verification fails or where misrepresentation is discovered.
Approval of a Retailer application does not constitute an endorsement by Sonasetu of the Retailer's products, quality, or business practices.

2.3 Account Security

Users are solely responsible for maintaining the confidentiality of their login credentials.
Any activity conducted through your Account shall be deemed to have been carried out by you.
You must immediately notify Sonasetu of any unauthorised access to your Account at support@sonasetu.com.

SECTION 3: NATURE OF THE PLATFORM AND SONASETU'S ROLE

Sonasetu is a digital marketplace and technology intermediary. It facilitates the connection between Customers and Retailers but is NOT a party to any sale or purchase transaction between them. Accordingly:

Sonasetu does not own, possess, inspect, store, or deliver any jewellery product listed on the Platform.
Sonasetu does not hold, stock, reserve, or control any inventory. Stock availability displayed on the Platform is declared and maintained solely by the Retailer, and a booking slot secured through the Platform is an appointment request only and not a guarantee of product availability. Sonasetu is not responsible for stock or for any non-availability of a product.
Sonasetu does not guarantee the quality, purity, weight, hallmarking, or authenticity of any jewellery product offered by Retailers.
The contract of sale for any jewellery product is exclusively between the Customer and the Retailer.
Sonasetu acts as a facilitator and provides tools for discovery, comparison, communication, and booking of in-store visits or online orders.
Any disputes arising from a Transaction are primarily between the Customer and the Retailer. Sonasetu may, at its discretion, provide mediation support but assumes no financial liability for such disputes.
Sonasetu bears no responsibility for product images that have been edited, enhanced, retouched, or beautified using artificial intelligence or other digital/photo-editing tools by a Retailer. Such images are for illustrative and reference purposes only, and the actual product delivered may vary in appearance, colour, finish, or detailing.
All gold rates and prices displayed on the Platform are Estimated Prices computed from an Indicative Gold Rate sourced from a third-party market data provider (presently Moneycontrol). Such rates and prices are indicative estimates only, are not real-time, and do not constitute an offer, quotation, or price guarantee by Sonasetu or the Retailer. The Final Price is determined by the Retailer at the time of purchase on the basis of the gold rate then prevailing. Sonasetu does not set, control, verify, or guarantee any gold rate or price, and shall bear no liability for any variation between an Estimated Price and the Final Price.
The purity of a jewellery product is determined solely on the basis of the Hallmark Unique Identification (HUID) number engraved on or accompanying the product. It is the sole responsibility of the Customer and the Retailer to cross-check and confirm that the HUID number on the product matches the HUID number stated on the listing or invoice. Sonasetu shall have no concern, obligation, or liability whatsoever in respect of any mismatch or discrepancy in the HUID number.

📌 Note: Sonasetu's role is analogous to that of an 'intermediary' as defined under Section 2(1)(w) of the Information Technology Act, 2000.

SECTION 4: TERMS APPLICABLE TO CUSTOMERS

4.1 Use of Platform

Customers may browse Retailer Digital Storefronts, compare making charges, designs, product categories, and prices, and initiate contact or bookings with Retailers through the Platform.
All information displayed on Retailer pages (prices, making charges, stock availability, designs) is provided by the Retailer. Sonasetu does not warrant its accuracy.
Customers should independently verify product specifications, hallmarking, and purity at the time of purchase.

4.2 Bookings and Purchases

A booking or inquiry initiated through Sonasetu does not constitute a confirmed sale. Final purchase terms, pricing, and availability are subject to confirmation by the Retailer.
All payments for jewellery products are handled directly and exclusively by the Retailer. Sonasetu does not collect, process, or hold any payment on behalf of Customers or Retailers. The financial transaction for purchase of any jewellery product is solely between the Customer and the Retailer.
Each Retailer is responsible for issuing their own GST-compliant tax invoice (bill) to the Customer at the time of purchase, under the Retailer's own GSTIN and business details. Sonasetu is not a party to the GST invoice and does not issue any tax invoice on behalf of the Retailer or Customer.

4.3 Digital Copy of Bill

Sonasetu provides Customers with a digital copy of the purchase bill (tax invoice) issued by the Retailer, accessible through the Customer's account on the Platform (www.sonasetu.com) or the Sonasetu application. This digital copy is provided solely as a convenience to the Customer for record-keeping purposes.
The digital copy of the bill hosted on the Platform reflects the GST invoice generated by and under the authority of the Retailer. Sonasetu does not alter, modify, or create any billing or tax document. The Retailer remains solely responsible for the accuracy, completeness, and GST compliance of the bill.
For the purpose of any warranty claim, insurance claim (including Olocker), exchange, return, or dispute resolution, the Customer must produce the original GST bill issued by the Retailer. The digital copy available on the Sonasetu Platform may be used as a reference but shall NOT substitute the original bill for official claim purposes unless explicitly accepted by the concerned Retailer or insurer.
Sonasetu shall not be held liable for any consequence arising from a Customer's inability to produce the original bill, or for any discrepancy between the digital copy and the physical bill issued by the Retailer.

4.4 Olocker Insurance for Customers

Eligible jewellery purchases made through the Sonasetu Platform may be covered under a one-year product insurance policy arranged through Olocker.
The insurance coverage, terms, scope of cover, exclusions, claim procedures, and settlement processes are governed exclusively by the policy issued by Olocker.
Sonasetu acts only as a facilitator for insurance enrolment and is NOT the insurer. Sonasetu makes no representations regarding the insurance claim outcome.
Customers must read the Olocker policy schedule carefully before relying on the insurance coverage.
Insurance enrolment is subject to product eligibility criteria set by Olocker. Not all products may qualify.

4.5 Customer Obligations

Customers must provide accurate personal information during registration and at the time of purchase.
Customers shall not use the Platform for fraudulent inquiries, price manipulation, or harassment of Retailers.
Customers shall not misrepresent their identity or purchasing intent.
Customers acknowledge that jewellery prices are subject to market-linked gold/silver rates and may vary.
Customers acknowledge that product images displayed on a Digital Storefront may have been processed, retouched, or enhanced using artificial intelligence or photo-editing tools by the Retailer to improve visual presentation, and that the actual product delivered may differ from such images in appearance, colour, or finish. Sonasetu is not responsible for any such image enhancement carried out by a Retailer.
Customers must independently cross-check the Hallmark Unique Identification (HUID) number engraved on the jewellery product against the HUID number stated in the product listing, invoice, or hallmarking certificate at the time of purchase or delivery. In the event of any mismatch or discrepancy in the HUID number, Sonasetu shall bear no concern, obligation, or liability, and the matter shall be resolved solely between the Customer and the Retailer.

4.6 Gold Rate Display, Estimated Pricing and Price Confirmation

The gold rate displayed on the Platform for each carat/purity (22K, 18K, 14K and such other purities as may be displayed) is sourced from a third-party publicly available market data source, presently Moneycontrol, and is displayed solely as an Indicative Gold Rate for the convenience of Customers.
The Indicative Gold Rate and every price, valuation, or estimate derived from it (including on product listings, comparison screens, carts, and booking confirmations) is an ESTIMATE ONLY as at the time of viewing or booking. It is not real-time, may be delayed, may not reflect the rate prevailing at any given moment, and does NOT constitute an offer, quotation, invitation to offer, price lock, or binding commitment by Sonasetu or by any Retailer.
A booking, enquiry, or reservation made on the Platform at an Estimated Price does not lock, freeze, guarantee, or reserve that price. THE GOLD PRICE WILL BE UPDATED AT THE TIME OF PURCHASE. When the Customer proceeds to purchase the product, the Final Price shall be recomputed and confirmed by the Retailer on the basis of the gold rate prevailing at the time of purchase, together with the applicable making charges, wastage, stone/other component charges, GST, hallmarking charges and any other levies. The Final Price may be higher or lower than the Estimated Price shown at the time of booking.
The Customer acknowledges that gold prices are volatile and market-linked, and expressly agrees to pay the Final Price confirmed by the Retailer at the time of purchase. The Customer is free to decline the purchase if the Final Price is not acceptable; a booking creates no obligation to purchase at either the Estimated Price or the Final Price.
The Final Price is agreed exclusively between the Customer and the Retailer and is reflected in the GST tax invoice issued by the Retailer. Sonasetu is not a party to the pricing, does not collect or process payment, and has no role in determining, negotiating, or approving the Final Price.
Sonasetu does not own, generate, control, audit, or guarantee the accuracy, completeness, timeliness, or availability of the Indicative Gold Rate obtained from the third-party data source. Sonasetu shall not be liable for any error, delay, interruption, discontinuation, or inaccuracy in such third-party data, nor for any loss, cost, or claim arising from any Customer or Retailer relying on an Estimated Price.
To the maximum extent permitted by law, Sonasetu disclaims all liability for any difference, variation, or dispute between the Estimated Price displayed on the Platform and the Final Price charged by the Retailer at the time of purchase. Any such dispute shall be resolved solely between the Customer and the Retailer.
The third-party data source used for the Indicative Gold Rate may be changed, supplemented, or discontinued by Sonasetu at any time without prior notice.

4.7 Booking Slots and Stock Availability

A Booking Slot requested through the Platform is an appointment or enquiry request only. It does not constitute a confirmed sale, a binding contract, a reservation of stock, a price lock, or any guarantee that the jewellery product will be available with the Retailer at the booked date and time.
The availability of any jewellery product is entirely dependent on the Retailer’s own stock position. Stock Availability displayed on a Digital Storefront is declared, uploaded and maintained solely by the Retailer. Sonasetu does not own, hold, store, stock, reserve, inspect, or control any inventory, and does not independently verify the Stock Availability declared by a Retailer.
SONASETU IS NOT RESPONSIBLE FOR STOCK. Sonasetu makes no representation, warranty, or guarantee that any product shown as available is in fact in stock, is of the stated design, weight, purity or size, or will remain available until the Booking Slot. The confirmation of a Booking Slot by a Retailer is a confirmation of an appointment only, and not of stock.
Stock may be sold, reserved, altered, withdrawn, or exhausted at any time, including after a Booking Slot has been requested or confirmed. The Retailer may decline, reschedule, or cancel a Booking Slot on account of non-availability of stock, and the Customer’s recourse in such an event shall lie solely against the Retailer.
To the maximum extent permitted by law, Sonasetu shall have no liability whatsoever for any loss, cost, expense, inconvenience, wasted travel, or claim arising from non-availability of stock, an incorrect or stale Stock Availability status displayed by a Retailer, or the cancellation, rescheduling or non-honouring of a Booking Slot by a Retailer. Any such dispute shall be resolved solely between the Customer and the Retailer.
Where a Retailer repeatedly fails to maintain accurate Stock Availability or fails to honour confirmed Booking Slots, the Customer may report the same to Sonasetu at support@sonasetu.com. Sonasetu may take action against such Retailer under Section 5.9 and Section 13; however, the taking of such action is a Platform-governance measure and does not create any liability of Sonasetu towards the Customer, nor any right in the Customer to compensation from Sonasetu.

SECTION 5: TERMS APPLICABLE TO RETAILER PARTNERS

5.1 Onboarding and Digital Storefront

Upon successful verification and approval, Sonasetu shall assist the Retailer in setting up a Digital Storefront on the Platform.
The Retailer is solely responsible for the accuracy, completeness, and legality of all content uploaded to their Digital Storefront, including product images, descriptions, making charges, and pricing.
Retailers must ensure all products listed comply with applicable laws including the Bureau of Indian Standards (Hallmarking) standards, Consumer Protection Act, 2019, and Legal Metrology Act, 2009.
Sonasetu reserves the right to remove any Listing that it deems misleading, illegal, or in violation of Platform guidelines.

5.2 Transparency and Fair Dealing

Retailers must display accurate and current making charges for each product category. Misrepresentation of making charges is a material breach of this Agreement.
Retailers agree to honour the pricing, offers, and availability displayed on their Digital Storefront to Customers who approach on the basis of such display.
Retailers shall not engage in any form of bait advertising, false discounting, or deceptive trade practices.
Any changes to making charges or pricing must be updated on the Platform promptly and shall apply prospectively only.
Retailers acknowledge that gold rates shown on the Platform are Indicative Gold Rates sourced from a third-party market data provider and that all prices derived from them are Estimated Prices. The Retailer is solely responsible for computing, disclosing and confirming the Final Price to the Customer at the time of purchase on the basis of the gold rate then prevailing, and for clearly communicating the break-up of gold value, making charges, wastage, stone charges, GST and other levies. The Retailer shall not use the estimated nature of Platform pricing as a means of bait advertising, unfair price escalation, or deceptive trade practice, and shall indemnify Sonasetu against any claim arising from the Final Price charged by it.

5.3 Lead Management and Customer Interaction

Sonasetu will share Customer leads and inquiries with the relevant Retailer. The Retailer shall respond to leads within a reasonable timeframe as specified in the Retailer Service Agreement.
Retailers shall deal with Customers with courtesy, professionalism, and transparency.
Retailers shall NOT contact Customers for any purpose other than the specific inquiry or transaction for which the lead was shared.
Misuse of Customer data obtained through the Platform, including unsolicited marketing, is strictly prohibited and may result in immediate account termination and legal action.

5.4 Retailer Representation and Warranties

By onboarding onto the Platform, each Retailer represents and warrants that:

It holds all applicable licences, registrations, and permits to carry on the business of jewellery retail.
All products listed are genuine and comply with applicable quality and hallmarking standards.
The information provided during registration and on the Digital Storefront is true, accurate, and not misleading.
It has authority to enter into this Agreement and its execution does not violate any applicable law or third-party obligation.

5.5 Platform Fees and Charges

The Retailer agrees to pay Sonasetu such fees, commissions, or subscription charges as communicated in the separate Retailer Service Agreement or as notified from time to time.
Sonasetu reserves the right to revise its fee structure with 30 days' prior written notice to Retailers.
Non-payment of dues may result in suspension of the Digital Storefront and eventual termination of the Retailer's Account.

5.6 Retailer-Specific Prohibitions

Retailers shall not engage in off-platform diversion of Customers for the purpose of circumventing Sonasetu's commission or lead fees.
Retailers shall not upload counterfeit, imitation, or impure jewellery without clear disclosure.
Retailers shall not list products that are illegal, stolen, or subject to any encumbrance.

5.7 AI-Enhanced and Retouched Product Images

Retailers may use artificial intelligence tools, photo-editing software, or professional retouching to enhance, beautify, or improve the visual presentation of product images uploaded to their Digital Storefront.
The Retailer is solely responsible for ensuring that any AI-enhanced, retouched, or edited image does not materially misrepresent the actual size, colour, design, weight, or material composition of the jewellery product.
Sonasetu does create, edit, or process any product image on behalf of a Retailer and exercises control over the editing tools or techniques used. Sonasetu shall not be liable, in any manner whatsoever, for any variation, discrepancy, or dissatisfaction arising from a difference between an AI-enhanced or edited image displayed on a Digital Storefront and the actual physical product will delivered to the Customer which in case of fraud or purity issues reatailer is liable for it and sonasetu will provide support customer in that case.

5.8 HUID Number and Purity Verification

Every jewellery product listed on the Platform must bear a valid Hallmark Unique Identification (HUID) number as mandated under the Bureau of Indian Standards (Hallmarking) Regulations. The purity of the jewellery product is determined and certified solely on the basis of this HUID number, and the Retailer is responsible for ensuring the HUID number displayed in the listing is accurate.
It is the joint responsibility of the Customer and the Retailer to physically cross-check and confirm, at the time of purchase or delivery, that the HUID number engraved on the jewellery product matches the HUID number mentioned on the invoice, tag, or product listing.
Sonasetu has no mechanism to independently verify, and does not verify, the correctness or authenticity of any HUID number uploaded or displayed by a Retailer. Where the HUID number engraved on the product does not match the HUID number stated on the listing or invoice, Sonasetu shall have no concern, obligation, or liability whatsoever, and the Customer's remedy, if any, shall lie solely against the Retailer and/or the concerned hallmarking authority.

5.9 Stock Availability, Booking Slots and Consequences of Default

The Retailer is solely and exclusively responsible for maintaining accurate, current and truthful Stock Availability for every Listing on its Digital Storefront, and for updating the Platform promptly (and in any event without undue delay) whenever a product is sold, reserved, altered, withdrawn, or otherwise becomes unavailable.
The Retailer acknowledges that Customers rely on the Stock Availability it declares when requesting a Booking Slot, and that Sonasetu neither holds stock nor verifies stock. All representations as to availability are the Retailer’s own.
The Retailer shall honour Booking Slots it confirms, and shall attend to the Customer at the confirmed date and time with the product in respect of which the Booking Slot was made. Where the product has genuinely become unavailable, the Retailer shall inform the Customer and Sonasetu at the earliest opportunity and offer a reasonable alternative or reschedule.
The Retailer shall not use false, inflated, stale, or misleading Stock Availability to attract Booking Slots or footfall, and shall not engage in bait advertising or substitution of a booked product with an inferior or different product. Any such conduct is a material breach of this Agreement.
WHERE A RETAILER FAILS TO MAINTAIN ACCURATE STOCK AVAILABILITY, FAILS TO HONOUR CONFIRMED BOOKING SLOTS, OR MISREPRESENTS STOCK, SONASETU MAY TAKE ACTION AGAINST THE RETAILER ACCORDINGLY, at its sole discretion. THE PENALTY FOR SUCH DEFAULT SHALL BE A WARNING AND/OR TERMINATION OF THE RETAILER’S STORE FROM THE PLATFORM, and may include one or more of the following graded measures: (i) issuing a written warning to the Retailer; (ii) removing or delisting the affected Listing(s); (iii) lowering the Retailer’s ranking, visibility or lead allocation on the Platform; (iv) withholding leads; (v) suspending the Retailer’s Digital Storefront; and (vi) terminating the Retailer’s Account and permanently removing the Retailer’s store from the Platform under Section 13, with or without notice. Sonasetu is not obliged to follow the above measures in any sequence and may proceed directly to termination of the store where the default is repeated, wilful, fraudulent, or materially prejudicial to Customers or to the reputation of the Platform. Sonasetu shall not levy any monetary penalty or charge on the Retailer under this Section; warning and termination of the store from the Platform constitute the penalty.
The Retailer shall indemnify and hold Sonasetu harmless against any claim, complaint, proceeding, penalty, loss, damage or cost (including legal fees) brought by a Customer, a consumer forum, or any authority arising from the Retailer’s inaccurate Stock Availability, non-availability of a booked product, or failure to honour a Booking Slot.
Sonasetu’s exercise or non-exercise of any of the above measures is a Platform-governance right and not an obligation, and shall not be construed as Sonasetu assuming any responsibility for the Retailer’s stock, inventory, or fulfilment.

SECTION 6: DATA COLLECTION, PRIVACY, AND COMPLIANCE WITH THE DPDP ACT, 2023

6.1 Data Collected from Customers

Full name, age, and gender
Mobile number and email address
Residential address and location data
Purchase history, transaction records, and product preferences
Device identifiers, IP address, and browsing/usage data on the Platform
Government-issued identity documents (for KYC verification, where applicable)
Insurance enrolment details shared with Olocker for policy issuance

6.2 Data Collected from Retailers

Business name, registered address, GSTIN, and PAN
Proprietor/director name, address, and government-issued identity documents
Bank account details for fee settlement
Store photographs, product images, pricing and making charge data
Lead-response records and transaction history on the Platform

6.3 Role of Sonasetu under the DPDP Act, 2023

Sonasetu Services Private Limited acts as a Data Fiduciary as defined under Section 2(i) of the Digital Personal Data Protection Act, 2023 ("DPDP Act") in respect of all personal data processed on the Platform. Retailers who receive Customer personal data shared by Sonasetu act as Data Processors under the DPDP Act and are bound by Sonasetu's data processing instructions and applicable law. Customers and individual Retailers are Data Principals in respect of their own personal data.

6.4 Lawful Basis of Processing and Consent

Sonasetu processes personal data on the following lawful bases under the DPDP Act: (a) Consent of the Data Principal — freely given, specific, informed, and unambiguous, obtained at the time of registration or at each relevant data collection point; and (b) Legitimate uses as permitted under Section 7 of the DPDP Act, including performance of a contract, compliance with a legal obligation, and protection of vital interests.
At registration and at each relevant data collection point, Sonasetu shall present a clear, plain-language Consent Notice specifying: (i) the personal data being collected; (ii) the specific purpose for which it is processed; (iii) the identity and contact details of the Data Fiduciary; and (iv) the manner in which the Data Principal may exercise their rights and withdraw consent. The Consent Notice shall be available in English and Hindi.
Consent for marketing communications is obtained separately from consent for core Platform services. Withdrawal of marketing consent shall not affect the Data Principal's ability to continue using the Platform.
A Data Principal may withdraw consent at any time by accessing Account settings or writing to privacy@sonasetu.com. Withdrawal shall be processed without delay, shall not be made conditional on any fee, and shall take effect prospectively. Processing already completed on the basis of prior consent shall remain lawful.

6.5 Purpose of Processing

Account creation, identity verification, and KYC compliance
Facilitating transactions, lead sharing, bookings, and Digital Storefront operations
Personalising Customer experience and product discovery on the Platform
Facilitating Olocker jewellery insurance enrolment and digital bill storage
Sending transactional communications (order confirmations, booking alerts, bill notifications) and, with separate consent, marketing communications
Compliance with applicable law including GST, anti-money laundering regulations, and court or regulatory orders
Fraud detection, Platform security, and improvement of Platform features and services

6.6 Data Sharing and Data Processors

Customer lead data (name, contact details, and inquiry) is shared with the relevant Retailer Partner solely to enable follow-up on the Customer's specific inquiry. Retailers are contractually prohibited from using such data for any other purpose.
Customer data required for insurance enrolment is shared with Olocker under a written data processing agreement that restricts Olocker to processing such data solely for policy issuance and claims management.
Sonasetu does NOT sell, rent, or trade personal data of any User to third parties for commercial purposes unrelated to Platform operations.
Personal data may be disclosed to law enforcement agencies, courts, or regulatory authorities in response to a lawful order or as required under applicable Indian law.
All third-party service providers and Data Processors engaged by Sonasetu are bound by written agreements that impose data protection obligations no less stringent than those applicable to Sonasetu under the DPDP Act.

6.7 Cross-Border Data Transfers

Sonasetu stores and processes all personal data primarily within India. Any transfer of personal data to countries outside India shall be carried out only to jurisdictions notified by the Central Government under Section 16 of the DPDP Act and strictly in compliance with the conditions and safeguards prescribed thereunder.

6.8 Rights of Data Principals

In accordance with Chapter III of the DPDP Act, every Data Principal (Customer or individual Retailer) has the following rights with respect to their personal data processed by Sonasetu:

Right to Access (Section 11): The right to obtain a summary of personal data being processed, the processing activities undertaken, and the identities of all Data Processors and third parties with whom the data has been shared.
Right to Correction and Erasure (Section 12): The right to correct inaccurate or misleading personal data and to have incomplete data completed. The right to erasure of personal data that is no longer necessary for the purpose for which it was collected, subject to overriding legal retention obligations.
Right to Grievance Redressal (Section 13): The right to have grievances relating to processing of personal data addressed by Sonasetu's Data Protection Officer within the timeframes set out in Section 6.11 below. If unsatisfied, the Data Principal may escalate the matter to the Data Protection Board of India.
Right to Nominate (Section 14): The right to nominate another individual to exercise data rights on the Data Principal's behalf in the event of their death or incapacity.
Right to Withdraw Consent: The right to withdraw consent at any time as described in Section 6.4, without affecting the lawfulness of processing carried out on the basis of consent prior to its withdrawal.

To exercise any of the above rights, the Data Principal must submit a written request to privacy@sonasetu.com with sufficient detail to identify the data and right concerned. Sonasetu shall acknowledge the request within 48 hours and respond substantively within 30 days of receipt of a valid request.

6.9 Children's Data and Parental Consent

The Platform is not intended for use by children below the age of 18 years. Sonasetu does not knowingly collect or process personal data of children.
In compliance with Section 9 of the DPDP Act, where Sonasetu has reason to believe that a User may be a child, it shall obtain verifiable consent from the child's parent or lawful guardian before processing any personal data of that User. Sonasetu shall not undertake behavioural monitoring of children or direct targeted advertising at children.
If Sonasetu becomes aware that personal data of a child has been collected without the required parental consent, it shall immediately delete such data and close the associated account.

6.10 Data Retention and Security

Sonasetu shall retain personal data only for as long as necessary to fulfil the purpose for which it was collected, or as required under applicable Indian law (including records required under the GST Act, Income Tax Act, or other regulatory frameworks). Upon expiry of the applicable retention period or receipt of a valid erasure request, personal data shall be securely deleted or irreversibly anonymised.
Sonasetu implements appropriate technical and organisational security safeguards including encryption in transit and at rest, role-based access controls, periodic security audits, and vendor security assessments, to protect personal data against unauthorised access, disclosure, alteration, loss, or destruction.
In the event of a personal data breach that is likely to result in harm to any Data Principal, Sonasetu shall notify affected Data Principals and the Data Protection Board of India in the manner and within the timeframe prescribed under the DPDP Act and applicable rules.

6.11 Data Protection Officer

Sonasetu has designated a Data Protection Officer (DPO) responsible for overseeing compliance with the DPDP Act and serving as the point of contact for Data Principals exercising their rights. The DPO may be contacted at: privacy@sonasetu.com | Sonasetu Services Private Limited, 33, Durgma Tower, T.N Road, Lal Bagh, Lucknow, Uttar Pradesh - 226001.
Any Data Principal who is not satisfied with the resolution of their grievance by the DPO may escalate their complaint to the Data Protection Board of India established under Section 18 of the DPDP Act, whose decisions shall be binding on Sonasetu.

📌 Sonasetu's data practices are governed by the Digital Personal Data Protection Act, 2023 (DPDP Act) and applicable rules notified thereunder. Our detailed Privacy Policy, including cookie policy and consent management framework, is available at www.sonasetu.com/privacy-policy.

SECTION 7: OLOCKER JEWELLERY INSURANCE — TERMS, COVERAGE, EXCLUSIONS AND DISCLAIMERS

7.1 Nature of the Arrangement — Sonasetu is Not the Insurer

Sonasetu has partnered with Olocker to make available a one-year product insurance cover on eligible jewellery purchases made through the Platform. The insurance product, its underwriting, pricing, issuance, servicing and claim settlement are wholly owned and controlled by Olocker and/or its underwriting insurance company.
Sonasetu is NOT an insurer, insurance agent, insurance broker, corporate agent, or insurance intermediary registered under the Insurance Act, 1938 or with the Insurance Regulatory and Development Authority of India (IRDAI), and does not solicit, underwrite, or transact insurance business in any manner.
The insurance contract is exclusively between the Customer (as the insured) and Olocker and/or its underwriting insurance company (as the insurer). Sonasetu is not a party to that contract, holds no privity with the Customer in respect of it, and derives no insurance premium or commission-based obligation towards the Customer arising from it.
Sonasetu's role is limited purely to (i) informing Customers of the availability of the Olocker cover, and (ii) transmitting the product and Customer information supplied by the Retailer and/or the Customer to Olocker for the purpose of policy issuance. Sonasetu does not issue, endorse, guarantee, or countersign any policy document.
The insurance cover is linked to the tax invoice (bill) of the jewellery raised by the Retailer. The Customer bill/invoice on the basis of which the Olocker policy is issued, and all coverage arising from it, is governed entirely by Olocker’s own policies. All responsibility in respect of the insurance, including its correctness, validity, coverage and settlement, rests with Olocker.
Sonasetu does not guarantee that the insurance benefit will be available for all products, all price points, or all Retailers on the Platform. Enrolment is subject to eligibility criteria determined solely by Olocker, which may be changed by Olocker at any time without reference to Sonasetu.
The jewellery Retailer is not responsible for any matter relating to any claim under this policy, and Sonasetu is likewise not responsible for any such matter.

7.2 Coverage Details (As Specified by Olocker)

The Olocker policy covers the ornament carrying the ornament ID stated in the policy schedule, described by its gross weight, net gold weight and purity as recorded in the schedule. The summary below is reproduced for the Customer’s convenience only. The authoritative and legally binding text is Olocker’s own policy document, available in the POLICY TERMS section at www.olocker.in. In the event of any inconsistency between this summary and Olocker’s policy document, Olocker’s policy document shall prevail absolutely.

KEY COVERAGES (subject to Olocker’s policy terms):

Fire and allied perils.
Earthquake, flood and other natural calamities.
Loss due to riots and strikes.
Theft, robbery, housebreaking, snatching and burglary.
Jewellery repair cost in case of damage due to a vehicular accident.
The above losses suffered while travelling within or outside India.
Loss due to terrorism.

7.3 Key Exclusions (As Specified by Olocker)

The Olocker policy does NOT cover, among other exclusions set out in Olocker’s policy document:

Falling of jewellery, or falling of stones or diamonds from jewellery.
Misplaced or lost jewellery.
Mysterious or unidentified cause of loss to jewellery.
Jewellery left unattended or unlocked.
Loss of jewellery from an unattended vehicle, whether locked or unlocked.
Loss or damage to jewellery while it is being repaired or cleaned.
Day-to-day wear and tear.
Loss due to act of war, radiation and similar perils.
Loss due to Government action such as detention, confiscation and the like.
Loss due to negligence or wilful act of the insured and his employees and authorised persons.

The Customer acknowledges that the above exclusions are determined solely by Olocker and/or its underwriting insurance company. Sonasetu has no role in framing, interpreting, applying or waiving any exclusion, and shall bear no liability whatsoever where a claim falls within an exclusion.

7.4 Important Policy Conditions and Claim Procedure (As Specified by Olocker)

The policy covers losses suffered to the insured ornament while it is in the possession of the insured and the insured's family members. Family member includes the insured's blood relatives and spouse, and in the case of a married female, her husband's blood relatives as well. The policy does NOT cover loss to jewellery while it is in the possession of the fiancé/fiancée of the insured.
For claim processing, a FIRST INFORMATION REPORT (FIR) and the original purchase invoice of the jewellery are MANDATORY. An online FIR is NOT acceptable.
The FIR must be filed within 48 hours of the insured coming to know of the incident.
Admission of any claim intimated to the insurance company more than 7 days after the incident shall be at the sole discretion of the insurance company.
The insurance company may appoint surveyors and may call for a final closure report if it deems the same necessary in order to process the claim.
Claims shall be settled at the lower of the replacement value or the insured value of the insured ornament. Making charges shall be capped at a maximum of 10% of the value so assessed. The insurance company shall adjust this value by 5% towards excess charges.
The insurance company shall withhold 25% of the assessed value, which shall be paid only when the insured person submits the FINAL REPORT to the insurance company.
The claimant must inform any claim event to Olocker immediately by calling the Olocker helpdesk at +91-99208 88308. Intimation of a claim event to Sonasetu, whether in addition to or instead of intimation to Olocker, does NOT constitute valid claim intimation under the policy, and Sonasetu is under no obligation to forward, escalate or pursue any such intimation.
For non-individual Customers, the policy covers losses only when the ornament is in the possession of a director, partner, or the individual whose name is mentioned in the invoice.

7.5 Accuracy of Customer Details

The Customer must ensure the correctness of their name, mobile number and email address as recorded for insurance enrolment. An incorrect or incomplete name can result in rejection of a claim.
Any discrepancy in such details must be reported by the Customer directly to Olocker immediately by calling +91-99208 88308. The Customer shall not rely on Sonasetu to identify, verify, correct or communicate any such discrepancy.
The details transmitted to Olocker are those supplied by the Customer and/or the Retailer. Sonasetu merely relays this information as received and does not verify, validate, or take responsibility for its accuracy. Sonasetu shall have no liability whatsoever for any claim rejection, reduction, delay or repudiation arising from incorrect, incomplete, outdated or fraudulent information supplied by the Customer or the Retailer.

7.6 Bill / Tax Invoice Requirement

All insurance claims under the Olocker policy must be supported by the ORIGINAL GST bill/tax invoice issued by the Retailer at the time of purchase. The Retailer is solely responsible for issuing a correct, complete and GST-compliant invoice, and for ensuring that the ornament details in the invoice match the actual product sold.
The digital copy of the bill hosted on the Sonasetu Platform is provided purely as a record-keeping convenience and serves only as a reference document. It does not constitute a tax invoice, an insurance document, or proof of cover, and shall not substitute the original bill for any claim purpose unless expressly accepted by Olocker.
Sonasetu bears no responsibility for claim rejection, reduction or delay arising from a Customer's failure to retain or produce the original bill, from any error or omission in the bill, or from any mismatch between the bill and Olocker's policy records.

7.7 Exclusion of Sonasetu’s Liability — Insurance

To the maximum extent permitted by law, Sonasetu shall have NO liability of any nature whatsoever, whether in contract, tort, statute or otherwise, in respect of the Olocker insurance, including but not limited to: rejection, repudiation, partial settlement, reduction, delay or non-payment of any claim; non-issuance, delayed issuance, lapse, cancellation or incorrect issuance of any policy; the adequacy, scope or suitability of the cover; any act, omission, negligence, misrepresentation, deficiency in service, insolvency or default of Olocker or its underwriting insurance company, surveyors, or service providers; or any dispute between the Customer and Olocker.
Sonasetu makes no representation, warranty or assurance regarding the outcome of any insurance claim, the solvency or continued operation of Olocker, or the continued availability of the insurance arrangement, which may be modified or withdrawn at any time.
All grievances, claims, disputes, complaints and causes of action relating to the insurance shall lie solely and exclusively against Olocker and/or its underwriting insurance company, and the Customer expressly waives any claim against Sonasetu in this regard.
The Customer shall not implead, join or make Sonasetu a party to any complaint, consumer proceeding, arbitration, or legal action against Olocker or its underwriting insurance company in relation to the insurance. Where Sonasetu is so impleaded, the Customer shall indemnify Sonasetu against all costs, legal fees and expenses reasonably incurred by Sonasetu in defending itself.
Sonasetu may, purely as a goodwill gesture and without assuming any legal obligation or liability, assist a Customer in directing or escalating a claim query to Olocker. Any such assistance is voluntary, does not amount to an admission of responsibility, and shall not create any duty of care, warranty, or liability on the part of Sonasetu.
Olocker is solely responsible for compliance with all applicable insurance laws, IRDAI regulations, and data protection obligations in respect of the insurance arrangement, and shall indemnify and hold Sonasetu harmless against any claim, demand, penalty, loss or liability arising from any breach thereof, in accordance with the partnership arrangement between Sonasetu and Olocker.
The limitation of liability set out in Section 10.2 of these Terms applies in full to this Section 7, and nothing in this Section shall be construed as an assumption of liability by Sonasetu.

📌 Customers are strongly advised to read the Olocker policy schedule and the full POLICY TERMS at www.olocker.in carefully before relying on the insurance coverage. In case of any conflict between these Terms and Olocker’s policy document in respect of the insurance, Olocker’s policy document shall govern, and Olocker alone shall be responsible for it.

SECTION 8: INTELLECTUAL PROPERTY

The Sonasetu brand name, logo, website design, Platform architecture, and all original content are the exclusive intellectual property of Sonasetu and are protected under the Trade Marks Act, 1999, Copyright Act, 1957, and other applicable laws.
Retailers grant Sonasetu a non-exclusive, royalty-free licence to display their storefront content, product images, and brand elements on the Platform for the duration of their active account.
Users shall not reproduce, distribute, modify, or create derivative works from any Sonasetu Platform content without prior written permission.
Sonasetu shall not be held liable for any intellectual property infringement arising from content uploaded by Retailers.

SECTION 9: PROHIBITED CONDUCT

The following actions are strictly prohibited on the Sonasetu Platform:

Creating false, misleading, or duplicate accounts.
Uploading fraudulent product listings or fabricated reviews.
Attempting to hack, reverse-engineer, or disrupt the Platform.
Using the Platform for money laundering or any unlawful financial transactions.
Harassing, threatening, or defaming other Users, Retailers, or Sonasetu staff.
Circumventing the Platform to transact with leads sourced through Sonasetu.
Collecting or scraping User data from the Platform without authorisation.
Using bots, crawlers, or automated tools to access the Platform without written consent.

SECTION 10: DISCLAIMERS AND LIMITATION OF LIABILITY

10.1 Disclaimer of Warranties

THE PLATFORM IS PROVIDED ON AN "AS IS" AND "AS AVAILABLE" BASIS. SONASETU EXPRESSLY DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, STATUTORY, OR OTHERWISE, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

10.2 Limitation of Liability

Sonasetu's total aggregate liability to any User for any cause of action shall not exceed the fees actually paid by that User to Sonasetu in the three (3) months preceding the claim.
Sonasetu shall not be liable for indirect, incidental, consequential, punitive, or exemplary damages including loss of profits, data, goodwill, or business opportunity.
Sonasetu is not liable for any loss arising from a Transaction conducted between a Customer and a Retailer, including product defects, non-delivery, or pricing disputes.
Sonasetu is not liable for any force majeure event including internet outages, natural disasters, government action, or cyber-attacks.

SECTION 11: GRIEVANCE REDRESSAL MECHANISM

In accordance with the Information Technology Act, 2000, and the IT (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021, Sonasetu has designated a Grievance Officer:

Designation

Grievance Officer, Sonasetu Services Private Limited

grievance@sonasetu.com

Address

Sonasetu Services Private Limited, 33, Durgma Tower, T.N Road, Lal Bagh, Lucknow, Uttar Pradesh - 226001

Response Time

Acknowledgement within 24 hours; Resolution within 15 business days

All grievances must be submitted in writing with relevant transaction details, supporting documents, and contact information.

SECTION 12: GOVERNING LAW AND DISPUTE RESOLUTION

This Agreement shall be governed by and construed in accordance with the laws of the Republic of India.
Any dispute, controversy, or claim arising out of or relating to this Agreement, including its validity, breach, or termination, shall first be attempted to be resolved through good-faith negotiation between the parties.
If negotiation fails within 30 days, the dispute shall be referred to arbitration under the Arbitration and Conciliation Act, 1996, with a sole arbitrator appointed by mutual agreement. The seat and venue of arbitration shall be Lucknow, Uttar Pradesh.
The language of arbitration shall be English and/or Hindi.
Subject to the arbitration clause, the courts of Lucknow, Uttar Pradesh shall have exclusive jurisdiction over any disputes arising from this Agreement.

SECTION 13: SUSPENSION AND TERMINATION

Sonasetu reserves the right to suspend or terminate any User Account (Customer or Retailer) without prior notice if there is a breach of these Terms, suspected fraudulent activity, or conduct detrimental to the Platform or other Users.
Customers may delete their Account at any time through the account settings.
Retailers seeking to exit the Platform must provide 30 days' written notice to Sonasetu. Pending transactions and financial settlements must be resolved before account closure.
Upon termination, Retailers' Digital Storefronts will be deactivated and Listings removed. Data retention post-termination shall be as per Sonasetu's Privacy Policy and applicable law.
Termination does not relieve any party of obligations accrued prior to the date of termination.

SECTION 14: MISCELLANEOUS PROVISIONS

Entire Agreement: This Agreement, read with the Privacy Policy, Retailer Service Agreement (where applicable), and any other policies published on the Platform, constitutes the entire agreement between the parties with respect to its subject matter.
Amendments: Sonasetu reserves the right to amend these Terms at any time. Continued use of the Platform after the effective date of revised Terms constitutes acceptance. Material changes will be communicated via email or Platform notification.
Severability: If any provision of this Agreement is found to be unenforceable, the remaining provisions shall continue in full force and effect.
Waiver: Failure by Sonasetu to enforce any provision of this Agreement shall not constitute a waiver of its right to enforce such provision in the future.
Assignment: Sonasetu may assign its rights and obligations under this Agreement to any successor entity. Users may not assign their rights without Sonasetu's prior written consent.
Force Majeure: Sonasetu shall not be liable for failure or delay in performance caused by events beyond its reasonable control including acts of God, internet failures, government orders, pandemics, or civil unrest.
Language: In the event of any conflict between an English and Hindi version of this Agreement, the English version shall prevail.

SECTION 15: CONTACT INFORMATION

For all queries, feedback, or legal notices relating to these Terms, please contact:

Sonasetu Services Private Limited

Website: www.sonasetu.com

Email: legal@sonasetu.com

Support: support@sonasetu.com

Address: 33, Durgma Tower, T.N Road, Lal Bagh, Lucknow, Uttar Pradesh - 226001

BY USING THE SONASETU PLATFORM, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO BE BOUND BY THESE TERMS AND CONDITIONS.